Hey, remember this asshole? Paul Nawrocki, the former executive who took to the streets of Manhattan with a placard advertising his “almost homeless” status, essentially panhandling for a new high-paying executive position? Well, that guy’s got some competition on the opposite side of the country.

Meet Kelly Kinney, a 29-year-old marketing professional from LA. She, like her New York counterpart, has been standing on the street asking for white-collar employment. The difference is, Kinney is wearing her resume.

About a week ago, after seeing a guy wearing a T-shirt that read “Unemployed,” she decided to take the idea a step further and put her resume on the front of her shirt and a cover letter on the back. The credentials on the white T-shirt are listed below a boldface heading: “I NEED A JOB!”

Is this any less pathetic than Nawrocki’s approach? Not really; in addition to wearing his sign, he hands out resumes from his corner in New York. But instead of banking on people’s sympathy, Kinney is making use of an ancient secret of marketing: if it’s on a T-shirt, it’s automatically kind of funny. People see her, and they think, “This person doesn’t make me sad. Why, this person might brighten up the whole office if we hired her! Too bad we’re in the process of laying off half our employees.”

It doesn’t hurt that she’s been sending out a staggering number of resumes the old-fashioned way as well, or that she’s tried other gimmicks in the past:

Kinney is tenacious. While the T-shirt idea is her latest promotion, she also posted her resume on her car window and sent postcards to potential employers — all in the hope one will believe in her.

“If I can sell myself this well, I can sell your company this well as well,” she said.

That’s a lot of “well”s, but her point stands, and I’m inclined to believe her. If she can take something as depressing as begging for employment on a street corner and make it seem fun, then she clearly knows something about marketing. Ms. Kinney, if I had any money or business sense, I would start a company and offer you a job. Or I would if you were willing to relocate to Pittsburgh, which you probably aren’t.

Look, at least I’m trying to do something nice here. Is there anyone in LA who could maybe help me out with this?